Author Archive for: Amir Chitayat

Pop-Ups: Annoying, But Effective!

colorful popup

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When used correctly, pop-ups can maximize your Web site’s effectiveness in generating new prospects and readers.. But before you rush out and slap a pop-up on your site, you need to be aware of the right way to use them.

Read MoreMay 28, 2014

Tips For Correct Usage Of Images

copycat

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Tips For Correct Usage Of Images. In the good old days, before our production editor got on our case, we would have picked one of those images, copied it, and, voila! Our best advice is DON’T DO IT! Current Fair Use image copyright laws say you are financially liable for posting copyright images.

Read MoreMarch 24, 2014

When Do People Open Their Emails?

Email and Time

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If your business sends emails on a regular basis, then you must have asked yourself: What is the shelf life my emails and when are people actually opening them? Let’s examine data from 10 billion emails over 12 months to learn the truth behind email open rates and the best send times.

Read MoreFebruary 5, 2014

Plan for Success – 2014 Email Checklist

Plan for Success – 2014 Email Checklist

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You don’t have to be a large company with a great brand to deliver an automated, personalized, one-to-one customer experience. Here’s a quick overview of the most important email trends for the New Year – and some tips on getting more out of your email campaigns.

Read MoreJanuary 25, 2014

Case Study: RFID Journal Recovered 22% Abandoned Registrations

RFID Case Study

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Case Study | RFID Journal looked to increase its conference registrations by tracking form abandonmers and following up with automated re-engagement emails. Result: 22% of abandoners were converted!

Read MoreJanuary 9, 2014

10 Best Practices to Optimize Your Landing Page

Landing Page Icon

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If you are driving traffic to your website and it’s all winding up on your home page that may be the reason why you’re not converting them. A home page isn’t usually the best landing page! Here are 10 tips to help you optimize your landing page for conversion.

Read MoreSeptember 3, 2013
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