Building a List Growth Strategy

Growth Chart

Is one of your goals for this year to grow your email list? Before you start looking to rent or buy a list, realize that a successful list is not just about size, it’s about engagement. A large list with low activity is worth less than a small, fully engaged file.

How you source and recruit new subscribers can make a big difference in the value of your email list. There are many ways to grow your list organically; invite people in at every touch-point with your company. Now is the time to put a 360-degree strategy in place. This report from the Email Experience Council lets you measure your list growth strategies against industry benchmark and offers new ideas that you can implement now. View the Report Now

openpages screen shot

By clicking the link above, you will view this report in our rich OpenPages format.  Reading typical PDFs leaves much to be desired, especially when they are linked to an email newsletter or your web site. Your customers must have the latest plug-in, and then they have to wait for the document to open.

OpenPages’ 3D interactive technology allows readers to see and manipulate your PDF brochure, white paper, or article as if it’s a real book or magazine. The interface is so intuitive, users start interacting immediately – they can flip the page, zoom in to read, drag the document for easy reading, and bookmark items of interest, all with one click. Calls to action are clear and inviting, helping to maximize your response rates.

Enjoy the List Growth Strategy Report, and contact us if you want to turn your PDFs into a better user experience.

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