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SEO is not mystical. There is really only one goal – make your site the best in your market. But the actual day to day work of SEO requires planning and often-times, expert execution. What’s your [...]

Search pundits are always saying SEO is dead. Paid search results occupy more and more spaces previously reserved for organic results. Still, not only is SEO alive and kicking, but PPC and SEO [...]

A voice search on Google often results in a dictated direct response. Better that than a bunch of links to more or less relevant sites. When Google knows where you are and understands your query [...]

Constructing a blog post for easy reading and maximum impact takes thought and planning. Here then, are some tips on how to structure posts in a way that will engage visitors, encourage them to [...]

This is the third and final installment of my series on common SEO pitfalls. We have to date reviewed 6 common SEO oversights – 3 each in Part 1 and Part 2, In this post we will look at the [...]

About once a month we ask our team to note a few articles they’ve liked recently. Some are directly related our practice of digital marketing, SEO, PPC, social media, email marketing and so on. [...]

In the first post on this topic, I touched on several common SEO pitfalls: Assigning primary ownership for the website to the wrong department Using a custom platform without good reason Not [...]

As a search marketing agency, we hear a lot of SEO success stories and many tales of misery and woe as well. SEO takes planning and thought. It is never a “set it and forget it” deal. But still, [...]

Google just launched a major change in the layout of the Google search results page (SERP) that has the search community talking! This change is big! So why did Google do it and what does it mean [...]

Google devotes significant space to popular local companies. Further, Google tailors search results to the individual searcher, taking geographic location into account. So local is powerful and [...]