When You Need To Say You Are Sorry
Running a business also involves making mistakes with your clients. Here’s a good example of a small storm GoDaddy had this week and how they handled the apology using email. This is their [...]
Running a business also involves making mistakes with your clients. Here’s a good example of a small storm GoDaddy had this week and how they handled the apology using email. This is their [...]
Are the inactive members of your address book tantamount to zero or potential opportunity? The fine art of doing nothing sounds like the life of leisure. And so it doesn’t take a rhetorical [...]
Reduce the number of readers heading for the ‘unsubscribe’ button! Email marketing continues to gain popularity as an attractive and affordable method of connecting with existing and [...]
Email campaigns, no matter how good, typically engage only a small subset of subscribers. A larger percentage of subscribers receive your message, but don’t open the email or click on any [...]
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