NEW: Hyperbaric Case Study

Improved Preview Tool

 In Email Marketing, OpenMoves Email System

There is one feature that nearly everyone uses: whether you design with our drag and drop editor or Classic Editor; whether you’re creating a campaign or simply reviewing one – we all use the Preview tool.

The free Preview tool strips away the editing guides and emulates the display of your email as your contacts will see it. We offer test sends too, to get the campaign in your inbox, and we offer Inbox Tests through our partners at Litmus to show your email in dozens of inboxes (paid option) – but the preview tool is instant. Up until now, it only showed what your email would look like on a typical desktop or laptop screen.

We have great news!

Now you can see how your campaigns will display on mobiles and tablets, too. Click on Preview and you’ll get to toggle between desktop, tablet and mobile views. Rotate the mobile devices, to test out portrait and landscape modes.

Desktop View

Tablet View

Tablet View

Smart Phone View

Also new is the ability to see your campaign with images turned off. With some email clients — like Outlook, Gmail, and Androids — disabling images by default, it’s good to test that your key message still gets through. The ability to preview the email as a contact still exists, as does previewing a campaign with dynamic content, but the preview tool has been re-skinned and is little bit easier to use.

Images Off

Using IE?

Our apologies… if you’re an Internet Explorer user, we have some bad news. Although you’ll still benefit from the new Preview tool, you won’t get the option to test on mobiles or tablets. Mobile-compatible campaigns use Media Queries, and IE doesn’t have great Media Query support. In fact, IE8 and below doesn’t support it all; IE9 and 10 do, but it’s patchy at best.

All users of Chrome, Firefox, and Safari will get this (and these browsers are free, if you fancy a change).

Inbox Tests

Although the new Preview tool allows you to get previews across mobiles and tablets, it’s NOT a replacement for Inbox Tests. Previews are approximate – we’ve used average screen sizes for the devices. To see exactly what your campaign will look like on any particular device, send off an Inbox Test and await the results!

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