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Don’t use social media as a substitution for SEO, or instead of email marketing, or as your main content creation engine. Find out how to use social media to magnify your online presence and [...]

E-commerce success is primarily measured in sales or “conversions.” So a good percentage of your time is most likely focused on finding ways to boost sales. Typically, we apply a broad, brute [...]

Marketing is evolving at an unprecedented rate. In an attempt to catch a breath, over 1000 of the brightest minds from around the world including Australia, India, Israel, Latin America and [...]

There is one feature that nearly everyone uses: whether you design with our drag and drop editor or Classic Editor; whether you’re creating a campaign or simply reviewing one – we all use the [...]

You might find something unusual when you check your open rates. Along with the usual opens from each of your subscribers, there will be others who open your email multiple times. Why would [...]

The only thing more remarkable then the explosion of mobile technology, is the rapid speed in which it has happened. Did you know that the number one usage of smartphones is to read emails! Yes, [...]

Research continues to prove that targeted email campaigns deliver better open and click rates. List signup is THE point to gather the information to segment your address books into focus groups. [...]

Your website is awesome. Your SEO and PPC are optimized; you’re just waiting for the orders to roll in. You’ve built a strong opt-in email list, and created profiles on all the right social [...]