Blog

I’m a certified email geek but apparently I’m not alone. At the first annual Email Design Conference (TEDC13), Litmus invited the London, San Francisco and Boston Metro communities in three [...]

Think permanence and usability for maximum SEO impact. How do successful Ecommerce sites maintain the SEO value for items that are added, items removed. Items go out of stock temporarily and [...]

How do your prospects and customers read your email? If more than 20% of your readers are using mobile to read your email, it may be time to re-think your design strategy.

Google is now encrypting ALL organic keyword data from Google searches. In this post, we’ll talk about what this means, why Google did this, and how you should prepare.

I was drawn to the 2013 Burning Man festival in Nevada – the mecca for burners -- because I love the combination of desert and fires. But once there, I also realized that the underlying [...]

Google has made significant changes to the Advanced Segments tool in the Analytics Dashboard that include both new functionality and reorganization of the old interface and functions.

If you are driving traffic to your website and it’s all winding up on your home page that may be the reason why you’re not converting them. A home page isn’t usually the best landing page! Here [...]

Having a solid mobile version of your email or e-blast is essential. New email coding techniques, can deliver both desktop & mobile-friendly versions of your email directly to your subscribers.