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Great news for email marketers. Google has announced changes that will likely cause an increase in unique open rates for Gmail users! They are re-writing image links and effectively hosting them [...]
Digital marketing insights and trends from the OpenMoves team
Great news for email marketers. Google has announced changes that will likely cause an increase in unique open rates for Gmail users! They are re-writing image links and effectively hosting them [...]
Starting a corporate email newsletter can be daunting. What is by far the #1 reason why a company is reluctant to launch its own e-newsletter? Is it the expense? Nope. Is it the time it takes to [...]
I’m a certified email geek but apparently I’m not alone. At the first annual Email Design Conference (TEDC13), Litmus invited the London, San Francisco and Boston Metro communities in three [...]
Think permanence and usability for maximum SEO impact. How do successful Ecommerce sites maintain the SEO value for items that are added, items removed. Items go out of stock temporarily and [...]
How do your prospects and customers read your email? If more than 20% of your readers are using mobile to read your email, it may be time to re-think your design strategy.
If you are sending email or campaigns to email addresses within the United States, you are required to comply with the CAN-SPAM Act of 2003. The 2003 Act established national standards for the [...]
Sometimes the best intentions lead to the worst results. When a recent and valiant effort to manage a large list of email addresses turned into a desperate support call, OpenMoves was able to [...]
Google is now encrypting ALL organic keyword data from Google searches. In this post, we’ll talk about what this means, why Google did this, and how you should prepare.
I was drawn to the 2013 Burning Man festival in Nevada – the mecca for burners -- because I love the combination of desert and fires. But once there, I also realized that the underlying [...]
Google has made significant changes to the Advanced Segments tool in the Analytics Dashboard that include both new functionality and reorganization of the old interface and functions.
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