BodyBio engaged OpenMoves to reboot and optimize PPC and SEO across multiple platforms and channels. Working across channels including Google Ads, Bing Ads, Facebook Ads, Criteo and Amazon, OpenMoves was able to grow total ecommerce sales for BodyBio by more than 45% in 2019 compared to 2018, making 2019 an all-time high for BodyBio’s total revenue.
BodyBio is a unique brand of supplements committed to developing products that improve the health of the trillions of cells that make up the fabric of human life. Since 1998 over 2000 healthcare practitioners around the world have entrusted BodyBio to their patients.
BodyBio chose OpenMoves to help lead a significant digital marketing transformation effort in 2018. Prior to working with us, BodyBio had limited digital advertising experience, with most BodyBio products sold through physicians and other offline channels. OpenMoves and the BodyBio team worked together to bring the brand online and optimize for direct to consumer sales online. Ultimately, we were able to drive BodyBio towards their best year ever for total sales, including:
YoY revenue growth
ACOS on Amazon
Overall PPC ROAS
Growth in PPC