Sparx Hockey is an innovative startup offering a unique at-home skate sharpener used by hockey players ranging from competitive youth players to Olympic athletes and NHL pros. Sparx offers game changing performance for competitive players and is a major time saver compared to bringing skates to local shops to be regularly sharpened. OpenMoves was engaged by Sparx Hockey early in 2018 to plan and implement an improved PPC and SEO strategy that would grow ecommerce results, especially growing sales of the flagship skate sharpener product.
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