Drag-And-Drop Automation

While you sleep, we’ll send out automated emails from a welcome series to a lead follow-up or a cart-abandonment reminder.

Drag and Drop Marketing Automation
Drag and Drop Marketing Automation

What-If-Then

Powerful automated emails should not be difficult to use. Visually map out your email campaigns with the drag-and-drop builder to create “what-if-then” automated workflow based on any customer behavior, date, frequency, event, or segmentation rule. Set the rules and we’ll do the rest.

Personalize & Target Your Emails

Segment and score your recipients, and send them personalized emails based on their demographics and website behavior.

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Email Marketing

Lifecycle Communications

Build an entire set of automated emails to engage your prospects with your brand. From welcome emails … to lead nurturing … to birthday wishes. From automated pre-registration emails to a seminar to increase attendees … to post-purchase emails to upsell and ask for reviews.

INTELLIGENT AUTOMATIONS RULES

Split & Optimize

Split & Optimize

Create random splits in your campaigns that test, optimize, and incrementally improve your marketing. Automatically change automation behavior after an event. For example, if your workflow is around a seminar, you can automatically change what happens after the speaker ends the talk.

Include & Exclude

Include & Exclude

Automatically remove contacts from workflows once they’ve met your criteria so they don’t receive inappropriate emails. For example, remove prospects from a lead-nurturing campaign once they’ve converted.

Email Marketing

Lead-Nurturing Drips

Turn browsers into hot prospects with an automated drip campaign that leads a prospect down the sales funnel. Automatically modify frequency and content of 1:1 emails based on a prospect’s score variables.

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Every Visitor Counts — Cart- & Browse-Abandonment Emails

Increase your conversions by up to 20% with the OM3 LassoBack extension by tracking cart and browse abandoners and sending them automated emails to remind them to return to their cart and complete a purchase. Not ecommerce? No problem. Our lead-abandonment functionality will recover your lost leads while non-profits will increase donations with donation-abandonment emails.

INTELLIGENT AUTOMATIONS RULES

Create Urgency with Countdown Timers

Create Urgency with Countdown Timers

Integrate an automated countdown timer into your emails that will show how much time is left before a promotion ends. You’ll be amazed how your conversion increases with a visible timer that creates just the right urgency.

Location-Based Emails

Location-Based Emails

Want to send emails based on weather conditions in the country? Want to send an email on snow-removal promotions before the big storm hits Nebraska or four days before a hurricane hits Florida? No problem. You can link your automated emails to external events and locations, and send 1:1 emails that are timely and relevant.