Winning Email Strategies
Is it working? We’ll provide performance audits and effective strategies to make your email marketing outperform your competition.
Are your emails being delivered? Review current email sending parameters, such as IP, domain, DMARC authentication, FROM, and friendly FROM addresses, and recommend changes to maximize deliverability and inbox placement.
Review your current list growth and list attrition results and recommend best practice for list hygiene, re-engagement, and list growth opportunities via your site, social media channels, and physical store.
How often and how many emails are you sending? When is the best time to send an email to maximize engagement? We’ll recommend frequency for newsletters and automated emails based on your industry and demographics.
Design & Function
We’ll review your current designs for aesthetics, ease-of-use, and effectiveness, and provide specific recommendations to improve email performance.
Are you testing for improved opens, clicks, and conversions? We’ll provide a testing plan based on A/B and MVT parameters to optimize your campaign performance.
Lead-Gen or eCommerce
Whether you are interested in leads or online sales, we’ll provide a conversion analysis. We’ll then recommend specific strategies based on proven industry best practices for design, content, frequency, and calls-to-action.
Our technical experts will review your workflow, existing platforms, data architecture, and integration with your email platform, and recommend practical solutions that make sense for your business.
Our passion is to find your audience and grow your business.
“They provide personalized service. I get immediate support and they are attentive to details for each of our scheduled campaigns. Results for email and cart abandonment are great!”
– Michael @ Bay Supply
“Amazing service in = strategy, creation, and ongoing deployment for our email cmaalongs. Great result!”
– Jon @ Henry Schein
“OpenMoves was there when we needed them in a crunch, they answered our questions immediately and thoroughly. They know email marketing. The other platforms did not have the Salesforce integration to the level we needed.”
– Felicia @ Service Channel
“They took our email marketing to the next level. Collaborated effectively and created automated cart/browse emails, registrations, and weather-related emails that increased conversions. Compared to other agencies, OpenMoves is reasonably priced and operates with utmost integrity.”
– Lauren @ Snow Joe