PPC Strategies That Turn Interest into Sales
Drive your customers through awareness to interest and consideration through a thoughtfully designed PPC strategy. Add scale to your best campaigns, improve ROAS for your top funnel campaigns, and map spend to true media performance with full-funnel attribution in mind. Our team will build a strategy that enables revenue growth and profitability across the customer acquisition funnel.
Facebook and Instagram Offer Ecommerce Power
We know they’re big. We know they’re powerful. But Facebook and Instagram pose complex challenges to brands looking to run real performance marketing campaigns through Paid Social. Our Facebook experts understand how to buy true performance media on Facebook and Instagram and measure success with intelligent attribution in mind.
High Performance Creative for Ecommerce Advertisers
Your creative messaging is critical to success in ecommerce PPC. This includes ad copy, imagery and video assets, and landing page messaging. Improvements in creative translate into wins on critical metrics such as CTR and Conversion Rate. Our team offers a comprehensive creative strategy designed to lift performance to new heights.
Food for Thought - Dynamic Data Solutions
Feed-based advertising is the key to ecommerce success on Google and Bing Shopping, especially for those with large catalogs. The Open Moves team offers end-to-end feed management to ensure your product data is robust and optimized and your shopping campaigns operate at maximum efficiency.
Winning with our
Amazon PPC Experts
Amazon offers a world of opportunity for ecommerce sellers – as well as many risks and challenges. Our Amazon team helps sellers both new and established to make the most of their Amazon presence and build specific PPC strategies that drive growth and low advertising cost of sale.
Related Blog Posts
Is Automated Bidding a Zero-Sum Game?
The Basics of Migration to Automated Bidding Here’s a common statement you might hear from a Google Ads professional: “Our manual CPC campaigns just stopped performing. CPA bidding dominates performance.” Advertisers have been switching from manual to automated bidding over the last several years in Google Ads and other ads platforms. In general the user […]
Using the Anthropic API for Bulk Search Query and Negative Keyword Analysis: Try the Script Yourself
In my last blog post, OpenMoves outlined a simple and novel Google Ads script for Google Responsive Search Ads analysis. We created this script using Anthropic’s Claude 3.5 model, which is great at Google Ads scripting. Although this RSA script was written with Claude, it didn’t actually use Claude’s API. We wanted to try to […]
Don’t Take our Word for it
Video Testimonials from OpenMoves Customers
“They’ve really helped us lower our acquisition costs. They are always analyzing which channel is better and where we’ll get the best return on each dollar spent on advertising.”
Fiona Tilley
CEO & President
GURHAN New York, Inc.
“OpenMoves is the best PPC agency I’ve worked with – and I’ve worked with a bunch. Their expertise and strategic thinking allowed us to substantially grow paid digital as a performance channel while hitting CPA goals and other targets.”
Douglas Nelson
Director of Demand Generation,
Justworks Inc.
“We been very impressed with the depth of franchise knowledge and the results we’ve gotten from OpenMoves. Our expectations were very low but we’ve had our best increases month-over-month while working with them.”
Kathleen Kuhn
CEO
Housemaster Home Inspections
