Tips for Leveraging Automation and Automated Flows for Improved Deliverability, Open Rates, and Personalization
Here are some tips on how to effectively use automation and different types of automated flows to elevate your email marketing strategy.
Here are some tips on how to effectively use automation and different types of automated flows to elevate your email marketing strategy.
In the realm of digital commerce, email marketing stands as a cornerstone of success, boasting unparalleled reach and remarkable ROI potential. However, recent updates from tech giants Yahoo and [...]
Google and Yahoo have both announced new email authentication requirements that will be enforced starting February 2024. Here's all you need to know to adapt your strategies.
AI or “Artificial Intelligence” has been the talk of the town and it’s the same for the email marketing world, but AI has been around for a while. AI is already used for many aspects of Email [...]
If you want to be taken seriously and get the most out of your email marketing, then it’s important that you avoid these common mistakes.
As we enter 2023, it’s important for businesses to consider their email marketing strategies in order to remain competitive and effectively reach their target audience. In today’s [...]
What is dark mode for email? In dark mode, an email program takes an email designed with a light background and dark text and inverts it to a dark background with light text. Who is using [...]
It’s a fact: One in every four of your email subscribers will stop engaging with your content. Often, a lost customer will show signs of becoming an inactive subscriber before dropping off, yet [...]
The strong ROI of email marketing is undeniable, and with its continued growth as a digital channel, it’s so important to get email right. Your leads and sales depend on it! This month, we caught [...]
Now that we're collectively visiting brick and mortar stores less frequently - likely a permanent shift - the customer experience must transition to the digital space. Email is the tactic best [...]
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