Get Ahead: Pre-Plan Your Holiday Email Marketing
You may be thinking that it’s summer and way too early to be thinking about the holidays. However, holiday seasons are a prime opportunity for businesses to capitalize on increased consumer [...]
You may be thinking that it’s summer and way too early to be thinking about the holidays. However, holiday seasons are a prime opportunity for businesses to capitalize on increased consumer [...]
Here are some tips on how to effectively use automation and different types of automated flows to elevate your email marketing strategy.
In the realm of digital commerce, email marketing stands as a cornerstone of success, boasting unparalleled reach and remarkable ROI potential. However, recent updates from tech giants Yahoo and [...]
Google and Yahoo have both announced new email authentication requirements that will be enforced starting February 2024. Here's all you need to know to adapt your strategies.
AI or “Artificial Intelligence” has been the talk of the town and it’s the same for the email marketing world, but AI has been around for a while. AI is already used for many aspects of Email [...]
If you want to be taken seriously and get the most out of your email marketing, then it’s important that you avoid these common mistakes.
As we enter 2023, it’s important for businesses to consider their email marketing strategies in order to remain competitive and effectively reach their target audience. In today’s [...]
It’s a fact: One in every four of your email subscribers will stop engaging with your content. Often, a lost customer will show signs of becoming an inactive subscriber before dropping off, yet [...]
This fall, Apple’s iOS 15 update introduced a range of new privacy features. Two of these directly impact marketers, and email marketers in particular. These updates are causing major changes in [...]
Sending out campaigns is the easier part of email marketing. Figuring out when to change things up or what to spend more time on can be tricker. However, digging up insights into hits and misses [...]
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