Why They’re No Longer the Growth Engine and What to Do Instead For years, marketers treated hashtags as a growth hack for Instagram. Stuff enough of them into a caption and watch the [...]

Getting noticed among endless scrolls of content can be challenging; you have just a split second to capture someone’s attention before they swipe away. That’s why a powerful hook—a [...]

Nowadays, the predominant social media marketing structure relies a lot on promoted (paid) posts. They are a great tool for businesses to get extra awareness for the content they publish. [...]

While platforms are battling for the video space, a retail giant is sticking to images and looking to gain the social media shopping market. And they have the upper hand on that. Amazon Posts is [...]

"Tell me why your business should be on TikTok without telling me why your business should be on Tiktok. There are two types of people on the web. The ones who get this sentence and the ones who [...]