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AI Showdown in Performance Marketing: AI vs. the PPC Analyst

By Alex Swerdlow

In Business Insights, Google Ads, PPC

Posted March 20, 2023

AI Showdown in Performance Marketing: AI vs. the PPC Analyst

In this video, the discussion focuses on Performance Max campaigns, the latest campaign format introduced by Google, which has gained popularity among many advertisers. OM's VP of Paid Media [...]

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Performance Max Campaign Optimization Insights

By Alex Swerdlow

In Google Ads, PPC

Posted March 1, 2023

Performance Max Campaign Optimization Insights

In this video, the discussion focuses on Performance Max campaigns, the latest campaign format introduced by Google, which has gained popularity among many advertisers. OM's VP of Paid Media [...]

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How do you Optimize PMax campaigns in Google Ads for Lead Generation?

By Christine Gray

In Google Ads, Performance Marketing

Posted August 29, 2022

How do you Optimize PMax campaigns in Google Ads for Lead Generation?

Want to generate new leads? Do you also want the ability to view data from your digital campaigns all in one place? Well, you asked, and Google heard because they’ve recently added PMax campaigns [...]

READ MORE

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