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By Brian Cooper
In SEO, SEO Strategy
Posted February 1, 2014

SEO Strategies for 2014

It’s time to plan for SEO success in the New Year. The very first thing you need to do for your 2014 SEO plan is have a good idea as to what’s been working for you and what hasn’t. Then, give [...]

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SEO for Inventory and Seasonal Changes
By Brian Cooper
In SEO, SEO Strategy
Posted December 6, 2013

SEO for Inventory and Seasonal Changes

Think permanence and usability for maximum SEO impact. How do successful Ecommerce sites maintain the SEO value for items that are added, items removed. Items go out of stock temporarily and [...]

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How to Drive Your SEO Car Without Keyword Data
By Brian Cooper
In SEO, SEO Strategy
Posted October 1, 2013

How to Drive Your SEO Car Without Keyword Data

Google is now encrypting ALL organic keyword data from Google searches. In this post, we’ll talk about what this means, why Google did this, and how you should prepare.

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By Brian Cooper
In SEO, SEO Strategy
Posted March 13, 2013

How to Use On-Site Search for Lead Generation and SEO

Tracking how visitors use on-site search can lead to all kinds of SEO riches. Understanding what people search for on your site can highlight a hole in your regular navigation. Or, it may also [...]

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By Brian Cooper
In SEO, SEO Strategy
Posted November 29, 2012

There are 2 Googles – Which Should You be Listening To?

What Google says and what Google does are not always equivalent. This is the reason that black hat SEO exists alongside white hat SEO. But make no mistake about it – white hat SEO is more [...]

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By Brian Cooper
In SEO, SEO Strategy
Posted September 20, 2012

SEO Fundamentals – Simplified

Doing business online you know that SEO, or “search engine optimization,” is essential to your success. But many people also believe that SEO is a complex and art that necessitates following a [...]

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By Brian Cooper
In SEO, SEO Strategy
Posted March 29, 2012

Talmudic SEO

I’m guessing you never thought you’d be coming to our blog for a lesson in Talmud, the ancient Rabbinic texts that interpret the Bible. But stay with me please. If you care about [...]

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By Brian Cooper
In SEO, SEO Strategy
Posted April 8, 2011

Don’t Watch Google – Watch What Google Watches

Are You an Algorithm Chaser? How do you stay on top of SEO best practices today? How do you keep Google – and your readers – happy? Some people are always chasing the algorithm – they follow [...]

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By Rose Lanaro
In SEO, SEO Strategy
Posted June 22, 2009

Content Planning 101: Making the Grade

You set goals and decided on messaging when you started your eMarketing initiatives. Perhaps you were trying to drive sales, or cultivate a stronger relationship with your client base. Well, now [...]

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