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Local Search for Business Owners – How to Get Started
By Brian Cooper
In Local SEO, SEO
Posted October 8, 2023

Local Search for Business Owners – How to Get Started

Google devotes significant space to popular local companies. Further, Google tailors search results to the individual searcher, taking geographic location into account. So local is powerful and [...]

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How to Add a ‘Request a Quote’ Button to your Google Business Profile (GBP) Listing
By Nathan Dobson
In Local SEO, SEO
Posted July 11, 2022

How to Add a ‘Request a Quote’ Button to your Google Business Profile (GBP) Listing

Google continues to implement new features in their never-ending attempts to optimize the online user experience. Recent efforts involve Google My Business, now known as Google Business Profile. [...]

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SEO Localization and Intent
By Patty Ptacek
In Local SEO, SEO
Posted February 8, 2019

SEO Localization and Intent

In July, I attended MozCon 2018, a digital marketing conference in Seattle WA. During these 3 days I was able to meet and learn with marketers, SEOs, reps from digital agencies, and business [...]

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Think Off the Page! Off-Page SEO for Small / Local Businesses
By Mary-Anne Gross
In Local SEO, SEO
Posted September 27, 2018

Think Off the Page! Off-Page SEO for Small / Local Businesses

What do you envision when someone talks about SEO? For the average person, it’s probably optimizing website elements, blogging and writing content, and perhaps optimizing for conversions. But [...]

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Local SEO – Google Business Profile (GBP)  Best Practices
By Patty Ptacek
In Local SEO, SEO
Posted August 8, 2018

Local SEO – Google Business Profile (GBP) Best Practices

As digital marketers, SEO practitioners, and business owners, we want to take advantage of any tools Google provides to speak directly to potential new clients. Google Business Profile is one of [...]

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Isaac’s Moving Case Study: Doubling Leads in a Cut-Throat Industry
By Amir Chitayat
In Local SEO, PPC, Remarketing, SEO
Posted May 23, 2018

Isaac’s Moving Case Study: Doubling Leads in a Cut-Throat Industry

Isaac’s Moving & Storage is one of the most respected names in the moving industry, with offices serving Boston, Houston, Philadelphia, and beyond. Isaac’s offers a variety of moving [...]

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Case Study: CAHE Lead Gen for Higher Education
By Alex Swerdlow
In Local SEO, PPC, SEO
Posted April 17, 2018

Case Study: CAHE Lead Gen for Higher Education

A Multi-Channel Approach Generating 10,000 Leads a Year Center for Allied Health Education (CAHE) is an accredited healthcare education institute offering a range of programs including [...]

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By Brian Cooper
In Local SEO, SEO
Posted August 22, 2011

Google’s Giveaway: Free SEO-Optimized Web Sites for The Taking – Claim Yours Today!

Claim your free business listing on Google Places, today, as part of your local SEO strategy. And it’s not just Google, by the way. Yahoo! and Bing both offer similar local listings for free. If [...]

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