Social Media Marketing

Nitro College operates primarily as an educational resource but generates revenue through referral relationships with some of America’s largest student loan banks. When a user clicks from Nitro [...]

When a consumer decides to make a significant purchase, they usually research the product or company through the Internet. They start with a Google search on the brand, then the company’s website [...]

Like an up and coming rookie in the Big Leagues, LinkedIn is distinguishing itself as a go-to source for generating new B2b advertising leads with highly focused audiences. Any B2B robust paid [...]

On April 12, Google added the following line to their maps reviews policy: “Don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers.” This is of [...]

Facebook CEO, Mark Zuckerberg’s recent resolution to “fix” Facebook has caused shock waves with marketers, advertisers, and the business world. The goal is to weed out false news and [...]

Is Google Plus dead? As a social media network, yes — as a powerful tool in your SEO strategy Google Plus is alive and well. Google Plus launched in June 2011 as a small social network fighting [...]

If the Google AdWords Pay-Per-Click platform is the mature older brother of all ad platforms, Facebook Ads has been the bratty younger brother, intent on causing controversy and always getting in [...]

Whichever social media platform you use, if you’ve ever spent more than an hour per day then, I’m certain you can come up with a list of annoyances. As someone who lives, breathes and sleeps [...]

Let’s go back to the basics and examine the backbone of this powerful social media combo.

Facebook pay-per-click advertising is becoming more mainstream and effective as more brands leverage the platform to increase awareness, leads, and sales. The Facebook Ads platform — [...]