COVID-19 Social Media Strategy For Continuity & Growth
Amid the COVID-19 crisis, marketers, managers, and business owners need to pivot their social media strategy towards transparency, reposition for continuity, and prepare for new opportunities of [...]
5 Social Media Trends You Can’t Afford To Ignore
A new decade promises an array of exciting innovations in social media, and brands big and small can look forward to a smorgasbord of new features. The key is knowing where to focus and [...]
Facebook Fix Triggers Paradigm Shift in Social Media
Facebook CEO, Mark Zuckerberg’s recent resolution to “fix” Facebook has caused shock waves with marketers, advertisers, and the business world. The goal is to weed out false news and [...]
Hug Your Haters: A Social Marketing Case Study
During his keynote at Social Media Marketing World this year, Jay Baer proclaimed that “by 2020, customer experience will overtake price as the key brand differentiator.” He explained [...]