Email is not just an image, print ad or direct mail piece.
It may seem like a great idea to send an image-only email, but there are some things you should know before you send.
Marketing Automation for Salesforce Is Here
Does your company use Salesforce CRM to run its business, and a separate email marketing platform to communicate with leads, prospects, and clients? Our seamless integration between these [...]
It’s Time To Prepare Those Holiday Emails
The holidays are right around the corner and that means companies will be very busy dealing with: Scheduling employee vacations Helping customers who are looking for deals Navigating [...]
Onboarding New OM3 Email Contacts
You have an OM3 email marketing account. Your template is on the drawing board. Your content is in development. Hold on… you’re not done… Before you upload that carefully collected list of [...]
The Skinny on Segmentation
One of the best methods to maximize results from your email campaigns is to segment your readers and send them relevant emails based on their data, actions or lack of actions, rather than treat [...]
Case Study: Lead Generation Using Email Marketing
Email Marketing Case Study: How Dr. Rich Atkins uses email marketing to generate leads for his company, Improving Communications. Rich uses email marketing to stay top of mind with his [...]
How to Manage Suppressed Contacts
Sometimes the best intentions lead to the worst results. When a recent and valiant effort to manage a large list of email addresses turned into a desperate support call, OpenMoves was able to [...]
