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Blog Topics
By Rose Lanaro
In Email Marketing, OpenMoves Email System
Posted May 31, 2013

Date Fields To Automate Email Campaigns, Part 1

What do the following have in common? Birthday cards, renewal notices and email follow-ups? The answer: Date fields to manage targeted, auto-generated email campaigns that message customers in a [...]

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By Rose Lanaro
In Email Marketing, OpenMoves Email System
Posted February 27, 2013

How Do I Manage Users on OM3?

Our email marketing platform includes two separate types of users. Every account has one account owner who can add or delete multiple managed users with different permissions. Permissions are [...]

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By Rose Lanaro
In Email Marketing, OpenMoves Email System
Posted January 28, 2013

Help Is A Click Away

We’ve added a new feature that’s sure to make your email marketing process easier. Now Assistance is right at your fingertips. The feature is context sensitive, searchable and displays the right [...]

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By Rose Lanaro
In Email Marketing, OpenMoves Email System
Posted December 6, 2012

OM3 Drag & Drop Editor Just Got Easier

We’ve released an even better version of our Drag & Drop Editor – with a streamlined design to make email campaigning even easier and better technology to make it load up to twice as [...]

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By Rose Lanaro
In Email Marketing, OpenMoves Email System
Posted September 7, 2012

Prospecting Email Marketing Data for Hot Leads

Key Topics how to export leads how to use the hot prospect report how to drill down into a contact to see all activity over time Email marketing is a great process for prospecting and driving [...]

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Twitter Tips for Business
By Rose Lanaro
In Social Media, Twitter
Posted January 11, 2012

Twitter Tips for Business

WHY to use it Twitter can be a great tool to keep in constant contact with your customers, shareholders and employees. You can share information about products and services, respond to industry [...]

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By Rose Lanaro
In Email Marketing, Social Media
Posted August 8, 2011

Business Blogs: A Key Entry Point

Some time ago we published a Business Blogging Basics guide to help businesses figure out why they should have a corporate blog, how to manage it, who should write it, and how often they should [...]

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By Rose Lanaro
In Email Marketing, Optimization
Posted July 9, 2011

Don't Throw Your Metrics against the Wall

You release the newsletter campaign and return to your email service dashboard the next day to review metrics. Clicks, opens, bounces, unsubscribes, pie charts and percentages. How can your [...]

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By Rose Lanaro
In Email Marketing, Mobile Optimization
Posted July 9, 2011

Mobile Marketing Puts the ‘R’ Back in ‘CRM’

Email marketing to smartphones offers innovative ways to interact with prospects and clients, lending real meaning to customer relationship management — putting the ‘R’ back into CRM. Given [...]

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By Rose Lanaro
In Social Media, Social Media Growth
Posted August 3, 2010

HOT NEWS: Social Marketing Trends

This trio of articles from Internet Retailer underscores some key social marketing trends among today’s youth. We know they love Facebook, which is why 68% of online marketers have or plan [...]

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