The “me” in the title refers to the recipient of the email, not the sender. So often, I see this switched in B2B email newsletters where the featured content is all about the company sending the [...]

Have you ever wondered how much of a return an email campaign generated? How many leads were generated from your recent email campaign? Or webinar signups? Or sales and profits? Track & [...]

A question we often hear is “How can I add a video to my email?” The answer to that is, technically, you can’t, well not the video itself.

Does your company use Salesforce CRM to run its business, and a separate email marketing platform to communicate with leads, prospects, and clients? Our seamless integration between these [...]

Being the account admin has the advantage of assigning account users — and removing them — as needed. But just because you are the account administrator doesn’t mean you are the one [...]

If you want to maximize your open rate you can try the new “Send Time Optimization” feature that allows you to send emails to subscribers based on their last open time.

One of the best ways to improve your email campaign results is through automated triggered emails. Our drag-and-drop Program Builder lets you create “what-if-then” simple to complex triggered [...]

Did you check out our recently introduced Surveys and Forms functionality to complement your business needs? Within the OM3 platform you can now use a drag-and-drop editor to create: Surveys and [...]

On Wednesday, November 26, 2014, OpenMoves will be launching a way to keep campaigns, templates, reports, segments and programs better organized. Folders are coming! This feature has been a [...]

Create, deploy and track cart recovery and other email marketing campaigns all from one interface using the new OpenMoves cart & browse abandonment platform, LassoBack. Recapture those lost [...]