Grow Your eCommerce Sales with a CRM integration
As a marketer, the information in your CRM and eCommerce is vital data. Without it, you won’t be able to target your customers, or know how your activity is performing. The information in your [...]
As a marketer, the information in your CRM and eCommerce is vital data. Without it, you won’t be able to target your customers, or know how your activity is performing. The information in your [...]
So, you’re testing your emails, discovering what your customers are most responsive to. You should already be seeing an uplift in the number of opens your emails are getting, but how do you get a [...]
One of the best tips we can offer this year to improve your email marketing strategy is to be aware and break any bad email marketing habits you may be guilty of. 1. Don’t Batch and Blast With [...]
Why does one email campaign perform better than another? There’s an easy way to find out… and the answer is testing. Testing is the best way to discover what does and doesn’t work for your [...]
Targeting different types of customers allows any business – large or small – to deliver content that’s more meaningful to their contacts. Companies that master segmentation benefit from [...]
Many times when designing an email, we overlook the bare necessities, like ‘Can my customer see what I’m seeing?’. Mobile optimization is one of those fuzzy areas of email design: some brands [...]
Remember when you first started your email marketing program and were excited about a different way of building relationships with your customers – until you realized that a decent open rate [...]
The General Data Protection Regulation (GDPR) is a new European Union Regulation concerned with the protection and free movement of personal data and the rights of individuals, including [...]
B2B marketers are gearing up to maximize on their ROI for email marketing automation. With traditional programs like the welcome series becoming a routine facet of every digital marketing team’s [...]
It’s seems very easy, right? Create a campaign and send it. But what about testing? I’m not talking about just “previewing” the campaign… but actually sending [...]
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Credit card information will be required to start an account