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Anatomy Of A Tweet (or an X Post) | Twitter For Business
By Melissa Monette
In Social Media, Twitter
Posted July 29, 2014

Anatomy Of A Tweet (or an X Post) | Twitter For Business

Wish you knew how to use Twitter (now known as X)? Whether we are talking about the old Twitter, or the new Elon Musk owned ‘X’, we are here to help you learn exactly what the parts [...]

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Glossary Of Twerminology | Twitter For Business
By Melissa Monette
In Social Media, Twitter
Posted July 13, 2014

Glossary Of Twerminology | Twitter For Business

Engaged Twitter communities are NOT built by collecting the most followers. Instead, communities form around relationships between like-minded people with shared interests, ideas and values. Take [...]

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10 Steps to Power-Up Your LinkedIn Profile
By Melissa Monette
In LinkedIn, Social Media
Posted July 10, 2014

10 Steps to Power-Up Your LinkedIn Profile

With over 300 million professional users worldwide, having a strong LinkedIn profile is essential for any marketer or business owner today. Whether creating for the first time or revamping your [...]

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Goodbye LinkedIn Products & Services
By Melissa Monette
In LinkedIn, Social Media
Posted March 23, 2014

Goodbye LinkedIn Products & Services

As of April 14th LinkedIn will be removing the Products and Services tab from company pages. Essentially they are discarding years of hard earned recommendations, associations with employee [...]

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Sharing your campaigns and getting followers via Email Marketing
By Melissa Monette
In Social Media, Social Media Growth
Posted January 28, 2014

Sharing your campaigns and getting followers via Email Marketing

Our social sharing and social linking tools make it easy for subscribers to share your campaigns with their social networks and follow your own social media profiles. The OM3 drag and drop editor [...]

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Social Marketing from the Inside Out
By Melissa Monette
In Social Media
Posted January 7, 2014

Social Marketing from the Inside Out

Setting your business up for social marketing success involves working from the inside out. You will need a qualified Social Marketing director to take organizational ownership of the social [...]

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Social Media Survival Essentials for Your Company
By Melissa Monette
In Social Media, Social Media Growth
Posted August 16, 2013

Social Media Survival Essentials for Your Company

Even if you have not begun exploring social territories like Facebook, Twitter, or YouTube, your brand may still be in danger. A social media policy will help protect your brand from unwanted [...]

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By Mary Kaufman
In Social Media, Social Media Growth
Posted June 5, 2013

Bridging The Person-To-Person Divide In Social Marketing

Preparing to engage in social marketing? A word to the wise – don’t separate your blog content from everything else you’re planning. Blog content, emailing, and search engine optimization (SEO) [...]

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By Melissa Monette
In Social Media, Social Media Growth
Posted May 22, 2013

Don't Use Social Media…

Don’t use social media as a substitution for SEO, or instead of email marketing, or as your main content creation engine. Find out how to use social media to magnify your online presence and [...]

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By Melissa Monette
In Social Media, Social Media Growth
Posted April 25, 2013

New Rules for Social Media from SMMW13

Marketing is evolving at an unprecedented rate. In an attempt to catch a breath, over 1000 of the brightest minds from around the world including Australia, India, Israel, Latin America and [...]

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