Proposed Email Legislation
We previously discussed how important it is to make sure you’re compliant with the current CAN-SPAM regulations; check it out if you’re not sure. Yet that Act was passed in 2003 [...]
Direct Marketing Insights
Ernan Roman, one of OpenMoves’ clients, is a direct marketing expert. He recently attended the DM Days conference and shared his insights with his readers in his most recent newsletter. [...]
CAN-SPAM: A User’s Guide
Any business that sends email must comply with the CAN-SPAM* Act, established in 2003 to be the United States’ first national standards for the sending of commercial e-mail and requires the [...]
Top Email Marketing Objectives
As an email marketer, you are constantly striving to meet your objectives. But of course, those objectives vary from organization to organization and even from team to team. Marketing [...]
Email in an iPad World
Whether you’re first in line to get the next tech gadget or you’re standing on the sidelines waiting to see what happens when the hype fades, the iPad has everyone talking. Tablet [...]
Email Marketing Resources
If you’re reading this blog, chances are you are proactively trying to improve your email marketing planning, execution and results. While we offer a breadth of information here, we thought [...]
