Email Marketing Best Practices for e-Commerce
Wonder what online retailers are using to generate more business using their email marketing? In a recent research study, Return Path, an email certification provider, evaluated 45 different [...]
Do You Have an Email Marketing Plan for 2012?
Fellow email marketers it’s 2012. Do you have a plan? A well-defined email marketing plan that includes email strategy, review, focus, content, and budget ensures your regular mailings are [...]
Super Easy Drag & Drop Editor
Fashionably late for the new year but all dressed up and ready to go… OpenMoves announces the drag and drop EasyEditor. It’s going to change the way you edit email templates, forever. Every [...]
Strategies to Reduce Opt-Outs
Reduce the number of readers heading for the ‘unsubscribe’ button! Email marketing continues to gain popularity as an attractive and affordable method of connecting with existing and [...]
Email Newsletter Etiquette
Have you ever sent off an email response in the heat of the moment… replied when you meant to forward… not used spell check and sent off a doozie? Email etiquette and best of breed email [...]
What is Social Email?
If managed properly, social email exchanges information between your email marketing database and social media sites to help serve your subscribers just their cup of tea. Social Email Definition [...]
