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9-Step Social Media Plan For Marketers and Business Owners
By Melissa Monette
In Social Media, Social Media Growth
Posted January 26, 2013

9-Step Social Media Plan For Marketers and Business Owners

Whether your business is just getting started with online marketing or re-aligning, follow this essential 9 step online marketing plan before incorporating social media. Begin by reviewing your [...]

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By Ronen Yaari
In LinkedIn, Social Media
Posted December 12, 2012

What Are LinkedIn Endorsements All About?

Don’t ignore LinkedIn Endorsements. Though managing our social media footprint can be time consuming, we know that LinkedIn is the leader in professional social networking. If the initial numbers [...]

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By Melissa Monette
In Social Media, Social Media Growth
Posted November 10, 2012

Social Media Fosters Dialog in Election Campaigns

This election displayed an unprecedented use of social media as a tactical tool in reaching a multitude of audiences and potential voters. Analysts and news stations incorporated reports of [...]

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By Greg DiFalco
In Facebook, Social Media
Posted October 25, 2012

3 Ways to Start Advertising on Facebook

It may be time to start a Facebook advertising campaign. If you've developed a solid social media strategy, and if your company’s Facebook page is filled with robust content (posts, pictures, [...]

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Listen Up! It Is The Key To Social Media Success
By Melissa Monette
In Social Media, Social Media Optimizaiton
Posted September 27, 2012

Listen Up! It Is The Key To Social Media Success

Your first step towards building your brand’s social authority is not about pushing your agenda, products and brand propositions. It’s about listening to conversations and joining in, answering [...]

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By Eitan Chitayat
In Social Media, Social Media Growth
Posted August 10, 2012

Kotex’s Innovative Social Media Strategy Inspires

This Could Be You It’s hard to say something like, “once in a while a social media campaign comes along and revolutionizes the way brands engage with their consumers,” because that suggests [...]

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By Eitan Chitayat
In Social Media, Social Media Growth
Posted April 4, 2012

Spreading Peace with Social Media

Today’s online lifestyle extends our reach further than ever before. And we, who dabble in social media, professionally or otherwise, should see this ability to influence others as a [...]

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By Brian Cooper
In Social Media, Social Media Growth
Posted February 29, 2012

Social Follow vs Social Share Buttons and SEO

Social media follow and share buttons can be confusing. I often get questions wondering how to differentiate between them, and when would I need or want one over the other. And, how do these two [...]

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Twitter Tips for Business
By Rose Lanaro
In Social Media, Twitter
Posted January 11, 2012

Twitter Tips for Business

WHY to use it Twitter can be a great tool to keep in constant contact with your customers, shareholders and employees. You can share information about products and services, respond to industry [...]

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By Amir Chitayat
In LinkedIn, Social Media
Posted October 18, 2011

New LinkedIn Features for B2B Businesses

Are you using your company’s LinkedIn page effectively? If you are a B2B business you may have a company page but you should now step it up with some new functionality that was recently released [...]

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