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Blog Topics
By Rose Lanaro
In Email Marketing, Social Media
Posted August 8, 2011

Business Blogs: A Key Entry Point

Some time ago we published a Business Blogging Basics guide to help businesses figure out why they should have a corporate blog, how to manage it, who should write it, and how often they should [...]

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By Greg DiFalco
In Social Media, YouTube
Posted December 15, 2010

6 Ways to Search Engine Optimize Your YouTube Videos

Does this sound like you? You got your email campaign cranking and now it’s time to integrate your latest product information video into your latest e-newsletter. So you’ve created a channel [...]

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By Rose Lanaro
In Social Media, Social Media Growth
Posted August 3, 2010

HOT NEWS: Social Marketing Trends

This trio of articles from Internet Retailer underscores some key social marketing trends among today’s youth. We know they love Facebook, which is why 68% of online marketers have or plan [...]

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By Rose Lanaro
In Social Media, Social Media Optimizaiton
Posted June 29, 2010

Direct Marketing Insights

Ernan Roman, one of OpenMoves’ clients, is a direct marketing expert. He recently attended the DM Days conference and shared his insights with his readers in his most recent newsletter. [...]

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By Ronen Yaari
In Social Media, Social Media Optimizaiton
Posted May 31, 2010

Happy Memorial Day!

Memorial Day Weekend is the unofficial start of summer. Most companies are closed today, and workers look forward to spending their day off enjoying parades, barbecues or a day on the [...]

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By Rose Lanaro
In Social Media, Social Media Growth
Posted January 3, 2010

Get Found through Inbound Marketing

Consumers are getting more savvy about ignoring or blocking traditional “outbound” marketing methods like cold-calling, email blasts, advertising, and direct mail. Instead, they are [...]

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By Amir Chitayat
In Social Media, Social Media Growth
Posted November 30, 2009

What is Digital Body Language?

In his book Digital Body Language, Steven Woods describes the transition in how people find and consume information, and how it is dramatically changing how sales and marketing teams do [...]

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By Rose Lanaro
In Social Media, Social Media Growth
Posted October 16, 2009

Riding for Katrina's Refugees

This Monday, Randy MacCaughey begins a cross-country, fund-raising bicycle ride to bring attention to the ongoing need for rebuild assistance in New Orleans. Randy MacCaughey was recommended [...]

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By Rose Lanaro
In Email Marketing, SEO, Social Media
Posted October 11, 2009

Business Blogging Basics

Blogs have gone from shiny new toy to a staple in many businesses’ communications plan. However, a Forrester Research report showed that most corporate blogs are “dull, drab, and don’t stimulate [...]

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By Rose Lanaro
In Social Media, Social Media Growth
Posted October 9, 2009

Social Media Series

Many of our clients are adding social media to their online communications mix, but there is a lot of confusion out there as to how to approach each channel, whether it be blogs, YouTube, [...]

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