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Great news for email marketers. Google has announced changes that will likely cause an increase in unique open rates for Gmail users! They are re-writing image links and effectively hosting them [...]
Great news for email marketers. Google has announced changes that will likely cause an increase in unique open rates for Gmail users! They are re-writing image links and effectively hosting them [...]
Starting a corporate email newsletter can be daunting. What is by far the #1 reason why a company is reluctant to launch its own e-newsletter? Is it the expense? Nope. Is it the time it takes to [...]
I’m a certified email geek but apparently I’m not alone. At the first annual Email Design Conference (TEDC13), Litmus invited the London, San Francisco and Boston Metro communities in three [...]
How do your prospects and customers read your email? If more than 20% of your readers are using mobile to read your email, it may be time to re-think your design strategy.
If you are sending email or campaigns to email addresses within the United States, you are required to comply with the CAN-SPAM Act of 2003. The 2003 Act established national standards for the [...]
If you are driving traffic to your website and it’s all winding up on your home page that may be the reason why you’re not converting them. A home page isn’t usually the best landing page! Here [...]
Having a solid mobile version of your email or e-blast is essential. New email coding techniques, can deliver both desktop & mobile-friendly versions of your email directly to your subscribers.
Do you often use a collection of elements over and over again when creating templates or campaigns, wishing you could somehow save them to simply drag and drop in the future? If the answer is [...]
In June, Yahoo! announced that they would begin to recycle inactive email accounts in an effort to free up thousands of dormant Yahoo! IDs and attract new users. Good, for Yahoo! Work for email [...]
OpenMoves real-time reporting suite includes powerful tools that let you track campaign results down to the contact level. Presentation-ready graphics, charts and maps make at-a-glance reporting [...]
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Credit card information will be required to start an account